Dušan Kupec

Concept Campaign / 2026

AURÉA LAB

Cinematic Product Film & Campaign Visuals

Cinematic Product Film & Campaign Visuals

A study in light, texture, and the quiet language of luxury beauty.

A study in light, texture, and the quiet language of luxury beauty.

Campaign film

Selected Campaign Visuals

Amber serum bottle with warm sunlight and palm shadows
Beauty portrait with a warm shaft of sunlight across the face
Minimal serum and cream arrangement in soft daylight
Golden fragrance bottle with a sculptural arrangement of stones
Clean skincare tube beside water droplets and glass
Golden perfume bottles arranged on cream fabric
Intimate beauty close-up with cinematic soft reflections
A fictional Auréa Lab campaign poster mounted on an urban wall

The Project

The Project

Auréa Lab is a self-initiated concept for a fictional luxury beauty brand, created to explore a complete campaign workflow across product film, campaign imagery and advertising. I developed the visual direction, product imagery, motion, editing and sound design as one cohesive visual system.

Creative Direction · Product Film · Campaign Imagery · Advertising Visuals · Editing · Sound Design

Let’s create something for your brand.

Cinematic product films and campaign visuals for beauty, fragrance and lifestyle brands.

Cinematic product films and campaign visuals for beauty, fragrance and lifestyle brands.

Cinematic product films and campaign visuals for beauty, fragrance and lifestyle brands.

© 2026 Dušan Kupec

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